What is 3D Logo Design

January 31, 2017

    Creating a logo is quite simple task as it not only reflects a design brand’s visual identity .It reflects company’s first impression and impacts customers purchase decision and brand perception. Therefore it shows company’s attitude towards product.There are certain most essential tips for making 3D logo design.

    1. Be different from other brands

    A 3D logo is what helps discriminating a brand from its competitors, so it’s important that the image stands out from the rest of the crowd — that’s why creating a 3D logo as brand is not only being different from others but also to think out of box ideas for generating it.


    1. Decide your target audiences


    Understanding target audiences and their preference is most critical aspect while designing any logo as a brand .Also knowing competitors logo and which type of 3D logo works best in the industry is equally important.


    1. Analysing type of 3D logo

    There are many types of logos available and understanding which type of logo suits best for your industry is important .Letter mark logos,illustrative logos, abstract graphic logos are few examples about type of logos. Keep logo style as simple one as making it complicated by adding extra details to it loses its connection to the audience

    4.Colour is the trick

    One of the most important considerations for 3D logo design is the color palette. This is not just a artificial decision, color carries senses and communicates thoughts.Using too many colours can cause visual conflict which makes hard for its customers to focus on.

    1. Keep logo as customise

    Make your 3D logo as related to the industry you’re targeting on. Do basic research regarding colours,symbols and icons that are popular in the industry .Keep balance in contrasting colors is essential feature.Logo should appear consistent across web,social media and marketing collateral.Make your logo readable and intact with indifferent sizes across different ports .

    6. Use online resources and tools

    There is a vast ocean of information online for those who need some motivation, collaboration or aid when designing a company logo. Clients always want something fresh and cool.Designing a 3D logo that ties into the company’s core values and mission is very much crucial. Simple but powerful logos infuse the business world and always prove to be the best icons for standing the test of time. Minimize text in the logos. Don’t use jargons, tag lines and elaborate brand names in the logos .3D Logos with lots of text appear cluttered and hard to read and appeal to its customers. Also keep logo as memorable as it becomes the face of a brand .Using popping colors and fun taglines makes logos stand out in the rest of the crowd.Don’t do overuse of logos effects.

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