IMPORTANCE OF EFFECTIVE CHARACTER DESIGN
IMPORTANCE OF CHARACTER DESIGN
Decide about your character
Think about your character design from audience point of view. For e.g. if you are targeting kids then shapes and size of characters has to be of bright colors. Or if about showing eyes expression as a target then whole character design covering face is to be shown.
Research other designs
There are lots of research works about illustrated character designs are available in the market like stickers on the products, shop sign, mobile animation designs and TV commercials.
Develop Back-story– It’s all about background information like origin of character, purpose of it , their living , their best friends, favorite foods .But such back story requires concrete researches works related to different cultures, professions, places etc.
Name your character– Whenever it’s our naming them, try to make them distinctive as they get literally bartered right from your consciousness .Research those with origin, meaning and correct pronunciation. Your character design needs to be visually attractive, bold and fascinating in order to attract audiences.
Line qualities and styles shapes your character-Lines and styles provide complete idea about
characters. Just like thick ,soft and round lines represents as cute and adorable characters while sharp and uneven lines shows erratic type of character
Colors impacts– Generally its believed that bright colors shows energetic and fun loving character. Like red color shows anger, green color resembles money and nature. It’s important to step out of norm, this not only reinforce character but also makes them memorable. Light colors such as pink, blues, white, and yellows represents innocence, good and purity.
Define character as 2d or 3d
It all depends on the type of the work before deciding its type. One needs to analyse from different angles. If it’s about 3d character designing then it’s very much essential to analyse its height, weight and physical shapes.
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